Organisations the world over spend billions in cash and time on understanding and marketing their brands.Brands whether personal or corporate are key to success. So take 5 minutes to audit your MePlc brand.
Delivering on task alone is not enough to get you noticed.Below is a list of factors that will impact your brand and get you noticed or not.As you consider each statement decide which rating you would give yourself.
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A Liability
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Below Average
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Average
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Above Average
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An Asset | |
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Clarity on what I offer/ love doing at work
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Clarity on how and where you add value
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Well-developed self-awareness
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Self-esteem and confidence
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Well-developed reputation and visibility
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Organisational Awareness
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Communication skills – verbal/written
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Ability to “read” others accurately
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Influencing skills
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Presentation Skills
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Ability to create a positive impact
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Network of Contacts
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Now you’ve got a completed balance sheet please answer this question. Which one of these if you were to improve it would make the biggest difference? What one step could you take to improving that area?
Remember a small positive change in the area you have chosen will make a positive difference to the success of your personal brand. The small change I’m making is to improve my writing skills and hopefully also provide useful material to the world – comments welcome!
