Anita Roddick founder of The Body Shop |
I was lucky enough to be at a conference where the late, great Anita Roddick the founder of Body Shop was speaking. It is worth remembering that when she launched the now world famous brand that sourcing ethical natural products in a way that didn’t harm the planet or the people that produced them was not common practise at all. In many ways she lead the way in what is now common place.
Anita Roddick talked with great passion about how she hated the fact that in business how you came across seemed to be more important than who you truly were. She struggled with that however she then went on to say that despite not liking that the reality was that the people in the body shop business who contributed at meetings, who built relationships across the business, that showed initiative and enthusiasm were the ones that got on. Not necessarily because they were better at their jobs than the quiet person in the corner but because they were more visible. Anita Roddick went onto say that visibility was key to getting noticed in a corporate environment. And the way to be visible is to do a great job and do it in such a way that it positively impacts others.
Here’s to your success,
Hilary